Do you like change? (What’s your knee-jerk answer?)
I think I’d default to saying no, but when I look back at my life, I can see that, really, I love it. All the good things in my life are here because something changed, making room for them, bringing them in.
And I think that’s generally true for everyone.
People like change.
But! They don’t like to change.
They like the feeling that they don’t have to change, and yet change happens around them.
Put another way, they want things to be different, but they don’t want to change what they do. (Usually, in general, of course.)
And if you can offer your customers, your clients, your partner, or your family that?
Then you can ‘write your own ticket,’ as they say.
Crowin’,
James
Recent Comments