If you had your cards read this morning, they might have said, “Someone who emails you daily wants your valued opinion.”
And if you were wondering, “But who?” Me.
It’s come to my attention that I may be sitting on a bit of a potato.
That is to say, not an egg. A non-starter.
In case it wasn’t obvious, part of being on One Creative Moment is watching me ~~flail around~~ build in public.
Hopefully, to your benefit and amusement.
So I’ve got this campaign “If you met your website at a party…” which seems to land with everyone I talk to.
It leads to a free, 5-email “Make Your Website Talk” guide. The whole idea of thinking about how your website talks (if it talks—does it shout? or mumble?) has also resonated with lots of people.
And that leads to my entry-level productized service (~$500 USD). First, I record a video of me analyzing your website—off-the-cuff, first impressions, asking questions, making suggestions, following my nose. Then, I deliver the video and a summary of my findings.
(I had a consensus among three people in an ATOMICON mastermind call that for SMBs, I should bump that to $1k or more…tbd.)
But here’s the potato.
That offer/product is currently called an “Optimization Audit.”
And I also had a consensus that it is a terrible name. Two things that don’t sound fun: “Optimizing” based on my suggestions (sounds like hard work, lots of cutting) and an “Audit” (“nobody likes those”).
So my question to you is: what should I call it? Can I tie it into the “Your Website Talk” theme?
Earnestly,
James
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