You know those moments when you sit down to write about your business, and everything comes out wrong?

Either it’s too wordy.

Or too obvious.

Or too full of technical jargon for your audience.

Regardless, the feeling is the same: You’re stuck.

First of all, know that this is very common. You are not alone 🙂

Second, since it’s Tactical Tuesday, here are the six steps I recommend taking to help you get unstuck:

  1. Write everything out in all its wordy, obvious, jargon-y glory.
  2. Highlight the sections you hate.
  3. Make a comment in the document for each of the highlighted sections. Explain what you meant to say or what you’re trying to get across.
  4. Walk away from the document for at least 5 minutes.
  5. Come back, read it over again. Then copy and paste all the comments (and any new thoughts) over their respective highlighted section.
  6. Smooth that out (maybe bringing back some of the original language…but maybe not) and call it done.

If it’s a really important document that you feel you just have to get right, maybe sleep on it and have one more look before shipping/sending/publishing it.

But most of the time, I’d err on the side of getting it off your plate (and your mind) to free yourself up for other things.

Unstuck,
James