Ever have one of those moments where someone says something that just perfectly captures how you feel?
It’s particularly electrifying when you feel it passionately. Even more so when it’s something that vexes you.
I had one of those tonight as I was walking back from the store, swinging a reusable shopping bag filled with Ben and Jerry’s ice cream (Chocolate Therapy) and Covered Bridge Chips (Creamy Dill Pickle).
(It’s been a day. I was on a mission.)
Listening to Seth Godin on Tim Ferriss’ podcast on my headphones, the wind gusting against me as I crossed the sparsely lit bridge, Seth said this:
“…some people believe that the purpose of business is to enable culture, to enable humanity. And some people believe that the purpose of humanity and culture is to enable business. And I think those [latter] people have too much influence right now, and they’re wrong.”
And I literally pumped my non-bag-holding fist and shouted, “YESSS!” into the wind.
This is the bumper sticker I want for my business.
I work with organizations that believe businesses exist to enable culture and humanity – and not the other way around.
On a mission,
James
P.S. Seth also, earlier in the discussion, pointed out that “carbon footprint, the concept, was invented by Ogilvy and Mather for their client British Petroleum as a way of getting privileged people to feel guilty about their behavior. And if you feel like a hypocrite, maybe you won’t speak up.”
And that just makes me so mad.
P.P.S. I mention the chips and ice cream not only because it’s true and it makes the story seem more real, but also to acknowledge that I don’t think I’m perfect or anything.
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