Do you have any ‘minimum viables’ for your business or in your life?
I’m quite a fan of the concept and find myself seeing them everywhere these days.
The two most famous examples are the minimum viable audience, which Seth Godin talks about a lot. “The smallest group that could possibly sustain you in your work.”
And the minimum viable product, which Eric Ries (the Lean Startup guy) popularized. “That version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.”
But I think it’s a concept that can apply just about anywhere.
Minimum viable:
- Marketing efforts
- Social media presence
- Article length
- Email newsletter concept (ahem!)
- Podcast setup
- Mental refresh break
- Breakfasts for the kids
- Sandwiches
- Staycations
- Home “spa” days
- Reading sessions
- New songs
And so on.
What are some minimum viables in your world?
J (<- minimum viable valediction)
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