What I talk about
when I talk about…
A collection of musings
about copywriting, marketing,
business, and life.
This might make you Cringe
In fact, I’d go so far as to say I hope it makes you cringe 🙂 You know...
This might make you Cringe
In fact, I’d go so far as to say I hope it makes you cringe 🙂 You know...
Out with the new, in with the old
Have you ever run into a problem and immediately rushed to find something...
Out with the new, in with the old
Have you ever run into a problem and immediately rushed to find something...
Out with the new, in with the old
Have you ever run into a problem and immediately rushed to find something...
Out with the new, in with the old
Have you ever run into a problem and immediately rushed to find something...
Activity vs. assets
When it comes to marketing, which do you spend more time on, activity or...
Activity vs. assets
When it comes to marketing, which do you spend more time on, activity or...
“Write for an hour and walk away”
Have you ever wondered how people stay consistent with regular writing...
“Write for an hour and walk away”
Have you ever wondered how people stay consistent with regular writing...
One question to rule them all
If you ever get a chance to ask an ideal customer, reader, member,...
Time for a break
Here's a very quick note to say that the family and I are heading out to...
Why an email list?
Have you ever wondered, “Why would I want to have an email list?” Here’s...
Choose your shadows
Have you ever tried to photograph something up close in artificial light?...
Saying more with less
You might have thought this was going to be a Hallmark-y piece about...
Our work is never over
Perfectionism is a trap fed by a myth. As far as I can see it, this is,...
At the old ball game (with a twist)
Have you ever been surprised by something you thought you knew well?...
Work overwhelm feels like losing at Tetris
Ever have one of those weeks where everything seems to hit at once? It’s...