What I talk about
when I talk about…

Have you ever heard me talk about copywriting, business, or freelancing?...

One good thing about living somewhere wintry is the constant imprinted...

The 9-5. The daily grind. Rush hour. Weekend Warriors. Two weeks off....

When you’re trying to embody a regularly occurring habit, one rule to...

Maybe you’ve heard this quote from C.S. Lewis (the Narnia guy) before,...

Kevin Freidberg, the 7-Second Website guy (and daily email friend), has...

Testimonials and Voice of Customer (VoC) data are not the same thing. You...

Have you ever started a project that didn’t have a precise, unambiguous...

Do you have any ‘minimum viables’ for your business or in your life? I’m...

Have you ever heard of Gall’s Law? It’s this (my bolding): “A complex...

Kudos to the Irish for owning the entire colour green ☘️ ​ Quarter-Irish,...

Even if it’s just for 15 minutes, reading every day is a low-barrier way...

Have you ever tried to establish a creative habit? Specifically, a...

If you’ve struggled with that first round of edits after you finish a...

It can be hard to imagine, but there are people out there who want to...

“If we want a better world, we have to be better than the world.” This...

Do you get overwhelmed in crowded places? Are you more distracted by loud...

Here’s a rule of thumb to help you think about how to tell (or why or...